Happy Berry (2004)

Happy Berry / สวรรค์สุดเอื้อม (2004)

Feature documentary / 2004 / 76 minutes
Produced by Roger Garcia(Modern Films Production)
Grand Prize in Asian Vision : The 4th Taiwan International Documentary Festival, Taipei, Taiwan 2004
Art exhibition & Festivals
2007 Spotlight on Southeast Asian Digital Cinema, Singapore
2006 The 6th Asian Film Symposium, Singapore
2005 J’en reve, Foundation Cartier pour l’art contemporain Paris, France
2005 Digital Barcelona Film Festival, Spain 
2005 Vision du reel, Switzerland
2005 The 34th International Film Festival Rotterdam, The Netherlands
2004 The 4th Taiwan International Documentary Festival, Taipei, Taiwan
2004 The 6th Makati Cinemanila International Film Festival, The Philippines
2004 The 20th Visual Communications LA Asian Pacific Film & Video Festival, USA
2004 The 28th Hong Kong International Film Festival, Hong Kong
Cheerful documentary portrait of what is cool and trendy in Bangkok, with the young owners of the very fashionable boutique Happy Berry. Cheeky.
Smooth and occasionally shameless cinema verite documentary about a group of young people in Bangkok. The filmmaker follows them as if he were one of them. A group of very trendy young Thai people run the very fationable clothing store Happy Berry together. They have taken the plunge in interneational youth culture. Designing and making clothing is just one part. Once you have the coolest clothing, you also have to go to the coolest vanues to show off, and then take off the clothes in  the coolest company. The Happy Berry kids do not restrict themselves to fashion. They also started a pop group with a fair degree of success. They ‘re not famous yet, but they know all too well how to behave when you’re famous, what sex acts to try out, what drugs are fashionable. The theory about the so-called fly-on-the-wall method in documentary films like this, where the people being filmed get so used to the camera they forget about it, has to be adjusted for the latest generation of Asian kids. They are so eager to be onscreen that even their subconcious keeps a continuous eye on the camera. Making the film looks as if it were one big happy game. Which gurantees great pleasure for the viewer too.
Gertjan Zuihof, International Film Fesival Rotterdam’s programmer
Director Thunska Pansittivorakul
Producer Modern Films Production, Roger Garcia
Cast Roampol Rochanakit,Chayathip Rungpungtong,Chatthip Chanlertfa, Wanwimon Nuntavijarn,Nicky Sura Thirakol,Reomrumpai Rochanakit
Photography Thunska Pansittivorakul
Editor Sopon Sukdapisit, Thunska Pansittivorakul
Length 76'